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BP’s ‘Incredibly Amateur’ Photoshop Scandal

22 July 2010 No Comment

It seemed BP had turned its PR crisis around after plugging the oil spill and initiating escrow-fund payouts. Not so fast…

posted on July 21, 2010, at 12:43 PM


The unretouched photo, courtesy of BP. Photo: BP

Best Opinion: Americablog, WaPo, Grist…

BP, arguably the world’s most despised corporate entity, was accused this week of doctoring a photograph of its oil-spill crisis control center. In what’s being called an “incredibly amateur” Photoshop job, the company grafted images of the underwater camera feed onto what had previously been blank computer monitors. (See the photo in question.) Scott Dean, a BP spokesperson, said there was “nothing sinister” about the changes, claiming that the photographer in question was simply trying to make the scene “more panoramic.” Here’s what the more biting bloggers and pundits had to say:

“I guess if you’re doing fake crisis response, you might as well fake a photo of the crisis response center.”
Americablog’s John Aravosis, who discovered the Photoshop job.

“Apparently BP is no more adept at doctoring photos than it is at plugging deep-sea oil leaks.”
Steven Mufson, The Washington Post

“Photoshopping to make things look better for yourself is anything but innovative…if you cut corners (literally and figuratively), you’ll probably get caught and wish you could Photoshop yourself out of an awkward PR situation.”
Ashley Braun, Grist

“BP, which has a great track record of owning up to its mistakes, is laying the blame on the photographer… Pretty sure the photographer caused the oil spill, now that I think about it.”
Max Read, Gawker

“Perhaps BP needs to refudiate the use of Photoshop.”
@darrellferguson via Twitter


Top Original – Bottom Photoshoped

Source: The Week

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